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Business Development for Clinical Managers Webinar
January 29, 2025 3:00 PM - 4:30 PM
(EST)
Description
This webinar will explore how hospice clinical managers and directors can play a vital role in business development by enhancing operational excellence and promoting sustainable growth.
It will provide essential insights and tools that clinical leaders can immediately apply to impact their agency’s growth and success.
AFTER THIS WEBINAR YOU’LL BE ABLE TO:
Use clinical strategies that align with business goals and drive patient census growth
Empower clinical managers to actively engage in business development efforts
Define the role of clinical managers in supporting sustainable referral relationships
Explain how staffing decisions, clinical processes, and patient care impact business development outcomes
Distinguish between reactive and proactive approaches to clinical management that affect census growth and reputation
Inspire clinical teams to invest in the development of your organization through a culture of growth
Identify actionable ways to bridge the relationship between clinical and marketing teams for seamless care delivery and patient satisfaction
WEBINAR DETAILS
In this webinar, attendees will learn how clinical leadership decisions, such as staffing, scheduling, and case management, directly affect patient census, referral relationships, and the agency’s community reputation. It will also explore how designing a culture of growth starts with clinical buy-in and the right message and intention. Join us to learn best practices for balancing clinical care quality with strategic growth, ensuring teams are staffed effectively and proactively, and handling complex admissions confidently. Participants will also explore the importance of fostering strong partnerships with referral sources and distinguishing their hospice through reliable, patient-centered care. Clinical managers and leaders can align their operations to support business goals through collaborative efforts with marketing, bridging the marketing-clinical gap thereby helping their hospice thrive in a competitive landscape.
THIS WEBINAR WILL BENEFIT THE FOLLOWING AGENCIES:
Hospice
Home Health
WHO SHOULD ATTEND?
This informative session will benefit clinical managers at all levels, operations managers, C-suite, business development leaders and teammates, quality managers, and any stakeholders in organization growth.
TAKE-AWAY TOOLKIT
Training log
PDF of slides and speaker’s contact info for follow-up questions
Attendance certificate provided, however there are no pre-approved CEs associated with this webinar
NOTE: All materials are subject to copyright. Transmission, retransmission, or republishing of any webinar to other agencies or those not employed by your agency is prohibited. Print materials may be copied for eligible participants only.
