Description

This practical webinar will reveal a clear framework for coaching sales reps with clarity, empathy, and impact. With a focus on mindset, communication, and practical action steps, this dynamic session will empower sales leaders to unlock stronger performance, build trust, and lead a motivated, high impact team.

KEY WEBINAR TAKEAWAYS

• Identifying what motivates each member of the sales team and how to apply tailored strategies to increase engagement, resilience, and productivity
• The ABC Framework (Attitude, Behavior, Competence) for evaluating sales performance objectively and pinpointing specific gaps that need attention
• Effective performance-gap conversations using the GAP method to reduce defensiveness, increase accountability, and drive improvement
• Increasing the impact of ride-alongs by applying structured pre-call and post-call coaching questions that strengthen skills and improve call outcomes

TAKE-AWAY TOOLKIT

• Employee training log
• Interactive quiz
• PDF of slides and speaker’s contact info for follow-up questions
• Attendance certificate provided to self-report CE credits